J.Lindeberg has appointed Christopher Hill Møller as Chief Merchandising Officer, effective 13 April 2026, marking a strategic move as the brand continues its global expansion.
Christopher joins from Ralph Lauren, where he most recently served as Senior Director for Merchandising & DTC Buying across EMEA and APAC. Currently based in London, he will relocate to Stockholm to lead J.Lindeberg’s global merchandising function.
In his new role, Christopher will oversee the brand’s global merchandising strategy, focusing on aligning product, planning and performance across markets. His responsibilities include product planning, inventory and lifecycle management, pricing and margin strategy, and optimising performance across channels. He will also play a key role in leveraging customer insight and trend analysis to further strengthen J.Lindeberg’s global offering.
Commenting on the appointment, Hans-Christian Meyer said:
“We’re very pleased to welcome Christopher to J.Lindeberg at such an important moment for the brand. His international experience, along with his strong commercial and brand mindset, will be key as we continue to strengthen our global product, offering and ensure greater consistency across markets and channels.”
The appointment comes at a time of continued momentum for J.Lindeberg, as the brand celebrates its 30th anniversary and sharpens its position at the intersection of sport and fashion. As the business scales internationally, Christopher’s experience across both established and growth markets is expected to support this next phase, ensuring a consistent and commercially strong product offer across all channels.
Christopher Hill Møller said:
“I am incredibly excited to join J.Lindeberg at such a pivotal time. The brand’s commitment to bridging sport and fashion, combined with its progressive Scandinavian heritage, deeply resonates with me. I look forward to contributing to its continued evolution, pushing boundaries, and delivering innovative collections that captivate our global audience.”
